Heads in Beds

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Beach business owners are hoping the Indian Summer Festival will boost motel room rentals. They could use some help.

Bed tax collections are down about $55,000 for the month of June. TDC officials say it's not because of a lack of available rooms. Apparently the beach is unable to draw visitors from new markets in significant numbers.

The traditional markets, Georgia, Alabama, and Florida, continue to make-up 35 percent of the local tourist business.

Less people are also visiting the TDC's website. Web traffic is down seven percent this year. But a new ad agency is about to unveil a new website at Beachloversbeach.com.