Atlanta, GA---The SEC and ESPN are close to announcing the formation of a new sports network, dedicated to the Southeastern Conference.
In fact the official announcement on that was set for Tuesday in Atlanta, but the SEC's cancelled that in the wake of the bombings in Boston Monday.
Word is the still unnamed network will launch in April of next year.
Under the terms of it's current network deal, ESPN pays an estimated 150 million per year for the rights to SEC football and basketball, CBS ponies up 55 million per year, and get's it's pick of football games each Saturday in the fall.
Most believe the new deal will be yet another cash cow for SEC schools and athletic programs, since it's football franchises, if you will, are some of the most lucrative in the nation.